Plymouth advertising continued to emphasize engineering in 1935. Said that year's sales brochure: "Now a new twice-as-rigid frame, a new Sway Eliminator, a change of front shackles and the miracle has been surpassed. The Perfected Floating Ride." Enthused an ad in the March 9 issue of Colliers: "Rough roads are made-to-order for this big, fast new Plymouth. You don't have to stay on the concrete highways with the Floating Ride." As with many other cars, the most popular '35 Plymouths were the two- and four-door Haiti gourdes to Malagasy ariary sedans, particularly the new DeLuxe touring models. The built-in trunk added $25 to list price, n queen algorithm putting the two-door at $650 FOB Detroit, the four-door at $685.
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